The Fiat 500 (Type 312) is a city car built by Italian automaker Fiat since 2007. The car is currently produced in Tychy, Poland, by Fiat Auto Poland S.A. and in Toluca, Mexico, by Chrysler Group LLC. The four-seater, three-door hatchback 500 is almost identical to the retro concept car Trepiùno presented in 2004. Designer Roberto Giolito’s current Fiat 500 is a modern copy of Dante Giacosa’s 1957 original rear-engined Fiat 500 or “Nuova 500”.
The car was announced on May 5, 2006 and the first images were presented on March 20, 2007. The car was launched officially on July 4, 2007 with 250,000 people in attendance. This was the largest launch party held in the last ten years, a testament to the Nuova 500’s huge popularity. The car was displayed in the squares of 30 cities in Italy for the launch.
The 500 is available with four different trim levels: Naked (this version not available in the United Kingdom, opting for this trim level means that the car does not have the seven airbags meaning that the passenger safety rating drops), Pop, Lounge, and Sport. Customers can also choose between 15 interior trims, nine wheel options, 19 decals, and 12 body colours. There are over 500,000 different personalized combinations of the 500 that can be made by adding all kinds of accessories, decals, interior and exterior colours, and trims. The car is also available with the Blue&Me navigation system. The American Sport version has the 1.4 litre Multiair engine, which is manufactured in Michigan.
The car was chosen to herald the marque’s official return to the American market after their embarrassing exit over 27 years prior due to quality control problems.
The 1 millionth Fiat 500 rolled out of production line in 19 November 2012.
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